Virgins Saints & Angels
Cheryl Finnegan, owner / founder of VSA – likes to be called “Finn”. Started Virgins Saints & Angels in 2000. After a 14-year career in Marketing with Levi Strauss & Co. – VSA was born out of a change of life and a move to San Miguel de Allende, MX. The business can truly be called an “organic happening”. It started as an obsession with Guadalupe and Mexican folklore – translated into a keychain – then a belt buckle – then a necklace – then John Galliano wore VSA down the runway of his Paris show.
VSA has a unique style that combines artesenia and gothic elements from Mexican and religious iconography. The pieces are handmade in Mexico from some basic and not so basic techniques combining metals, paper, glass, resin, and beads.
The VSA style is unmistakable …and unforgettable. It has been seen on almost every age group and gender – from rock ´n roll to country – hip hop to punk – from Maria Shriver to Miley Cyrus. The common thread amongst all VSA wearers is that they want to make a statement – they are confident – inspired by fashion, art, beauty, or symbolism. VSA has become a collectible with customers waiting in line for the next shipment of the newest colors and designs.
VSA Designs, Inc is a US company with offices in San Miguel de Allende, Mexico City, Chicago, Arkansas and US sales representatives on the West and East Coasts. The company employs 11 highly intelligent, super efficient, confident, talented women.
We manufacture under our VSA label and also do private label.
Why Finn? – because it sounds cool, because it’s easier to remember, and because she likes to swim.